30 Things You Might Want To Know About Lucky Charms Cereal

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30 Things You Might Want To Know About Lucky Charms Cereal

lucky charms feature image


1.) The Lucky Charms cereal idea was born in 1962

2.) Lucky Charms is a product of General Mills and Company, founded in Minneapolis, Minnesota, U.S. (1866).

3.) Lucky Charms was created by John Holahan



4.) His original idea was to mix Cheerios with Brach’s Circus Peanuts Bits


5.) Lucky Charms debuted in supermarkets in 1964

6.) The Lucky Charms mascot Lucky the Leprechaun (a.k.a Sir Charms) was born in 1963


7.) His birthday is on St. Patrick’s Day.

8.) He debuted in 1964 with full color ads in Sunday comics and comic books plus animated ads. One of the most expensive advertising roll-outs at that time.

9.) He was originally called L.C Leprechaun

10.) He was briefly replaced by a forgetful wizard name Waldo (Waldo the Wizard) in 1975


11.) Actor Arthur Anderson was the voice of Lucky from 1963-1992.

12.) Some of Lucky’s famous tagline’s are “Frosted Lucky Charms, they’re magically delicious!,” “They’re Always After Me Lucky Charms!,” “You’ll Never Get Me Lucky charms!”

13.) Lucky Charms cereal debuted in 1963 with oat pieces in shapes of bells, fish, arrowheads, clovers and X’s and green clovers, pink hearts, orange stars and yellow moons marshmallows


14.) Lucky Charms was the first cereal with marshmallows in it

15.) These delicious marshmallows are called “marbits”

16.) Marbits make up 25 % of a box of Lucky Charms cereal


17.) The pink heart marshmallow has been the one marshmallow never phased out since the beginning of the Lucky Charms journey

18.)Marbits Debut Line-Up:
1975 – Blue Diamonds
1984 – Purple Horseshoes
1986 – Whales
1989 – Red Balloons
1992 – Rainbows
1994 – Pots of Gold
1996 – Leprechaun Hats
1998 – Shooting Stars
1999 – Man in the Moons
2005 – Hidden Key
2006 – Magic Mirror
2008 – Hourglasses
19.) Some of limited edition marshmallows included:
• A whale-shaped marshmallow (1986)
• A green pine tree-shaped marshmallow (1990)
• The star and balloon shape marshmallows were combined (1991)
• Sprinkles were temporarily added to the marshmallows (1994)
• The moon shape marshmallows were modified with the addition of the yellow curve line (1999)
• New Sparkling Rainbow (2000)
• Swirled marshmallows were in Lucky Charms (2010)
• Two new rainbow marshmallows (2013)


Lucky Charms Collage 2

20.) Originally the oat cereal was not sugar coated. Sugar frosting was added in 1967

21.) The toasted oats in the cereal has never changed their shapes since their beginning in 1964

22.)They are five oat cereal shapes- bells, fish, arrowheads, clovers and x’s

23.)In 1991, General Mills gave away a free tree with proof-of-purchase mailed in from the back of the box.


24.)In 1996, Lucky featured special edition coins to commemorate the Atlanta Olympic games.

25.) Chocolate Lucky Charms were introduced in 2005

chocolate luck charms

26.) Lucky Charms Marshmallow Treats debuted in 2012


27.) From the original four marshmallows, the permanent roster as of 2013 includes eight marshmallows.

28.) The marshmallows are meant to represent Lucky’s magical charms, each with their own special meaning or “power.” The following are explanations of the permanent marshmallows.

• Hearts – power to bring things to life

• Shooting Stars – power to fly

• Horseshoes – power to speed things up

• Clovers – luck, but you will never know what kind of luck you’ll get

• Blue Moons – power of invisibility

• Rainbows – instantaneous travel from place to place

• Balloons – power to make things float

• Hourglass – power to control time


29.) Lucky/ Lucky Charms celebrated his 50 birthday March 17th, 2014.


30.) In 2014, Pentatonix recorded a birthday song for Lucky.


Other Resources:

Lucky Charms- Wikepedia
The 50-Year History of Lucky Charms, in 65 Marbits
The ultimate guide to Lucky Charms

By |2017-02-22T13:18:52+00:00March 16th, 2015|30 Things You May Want to Know|24 Comments


  1. Beth McIntire March 16, 2015 at 8:32 pm - Reply

    I love this! And my kids love Lucky Charms. What a great St. Patrick’s Day post. Also, I added your site to my blog’s list of CommentLuv enabled sites. :-)

  2. Jenny @ Unremarkable Files March 17, 2015 at 2:13 pm - Reply

    #4, gross! This is definitely going on Twitter.

  3. Suzie@homemaker-mom March 17, 2015 at 8:49 pm - Reply

    What a cool & neat post! Found your lovely post at The Not Just Homemaking Party.

  4. Darlene March 17, 2015 at 10:37 pm - Reply

    Great Post Latisha! I was kinda thinking it would be a post about what is bad about them. Glad it isn’t. My grandkids love Lucky Charms because they are magically delicious.

  5. Cathy March 19, 2015 at 8:33 am - Reply

    This is so cool, what great fun facts! Thank you so much for sharing this on Making Memories Mondays! :-)

  6. Terri Presser March 19, 2015 at 3:10 pm - Reply

    Thanks for sharing this interesting post at Good Morning Mondays. Blessings

  7. Brandi Clevinger March 20, 2015 at 5:39 pm - Reply

    This is so interesting! Love the facts. My husband and I read it together. Thanks for sharing at Inspire Me Mondays!

    • Latisha Barker March 24, 2015 at 4:52 am - Reply

      Hi Brandi,

      I think it is so cool that you and your husband read this together.

  8. Jennifer S. March 20, 2015 at 6:11 pm - Reply

    I would have never guessed there was so much to write about Lucky Charms. :) Now I’m kind of wishing I could eat some right now.

    • Latisha Barker March 24, 2015 at 4:49 am - Reply

      Hi Jennifer,

      Thanks for dropping by. I loved putting together this list and there was so much more that I left out too. Hope you’ll come by and visit again.

  9. Audrey March 20, 2015 at 6:22 pm - Reply

    You know I have to buy some Circus Peanuts to mix with the Cheerios I bought today with the buy one get one free coupon on the back. The “free” cereal was Lucky Charms, what else?

    found this on Wine’d Down Wednesdays.

    • Latisha Barker March 24, 2015 at 4:47 am - Reply

      Hi Audrey,

      You are funny. You must tell me how Cheerios and Circus Peanuts taste.

  10. Angela Martin March 21, 2015 at 3:40 pm - Reply

    Love this! We were just talking with friends the other day – that Lucky Charms is one of those go-to “treat” cereals for special occasions when you’re a kid. Thanks for the fun!

    • Latisha Barker March 24, 2015 at 4:45 am - Reply

      Hi Angela,

      I’m glad you loved this post. Even as an adult, we still love Lucky Charms. That’s why Lucky Charms has adult commercials to remind the grown-ups that they still love Lucky Charms even though they are all grown-up. I think it is a clever ad campaign. Lucky Charms is really an awesome cereal.

  11. Kelly @ Mum-bo March 22, 2015 at 7:10 am - Reply

    I feel so sad that we don’t get Lucky Charms in Australia! But as an avid lover of general knowledge and trivia, this post really caught my eye. I have learned a lot about this product and really wish we had it here! Haha. Thanks for linking up at Mum-bo Monday

    • Latisha Barker March 24, 2015 at 4:40 am - Reply

      Hi Kelly,

      Bummer that you don’t get Lucky Charms in Australia. Did not know that. Wonder why? Thanks for reading up on it anyway. Blessings to you.

  12. Mindie March 22, 2015 at 6:26 pm - Reply

    My kids ask for this, but I just can’t LOL Too much sugar….. But very neat timeline! Thanks for sharing on the (mis)Adventures Mondays Blog Hop!!

  13. Letetia Mullenix March 23, 2015 at 2:49 pm - Reply

    3 things have come to mind after reading this post:

    1. I’m going to create a Lucky Charm research scavenger hunt, for which this will serve as the answer key. So thank you for that. :)
    2. #15 & 16 – I knew I had a very good reason for making this a seldom, seldom cereal in our house (typically only bought when their father goes shopping).
    3. #25 – made it harder to keep it from my house as it became a ‘requested for’ item on my hubby’s grocery list

    Thanks for sharing!

    • Latisha Barker March 24, 2015 at 4:21 am - Reply

      Hi Letetia,

      Thanks for dropping by. The Lucky Charm Scavenger Hunt sounds like an awesome idea. You should make it a printable. Folks would love that. Is Chocolate Lucky Charms (# 25) your husband’s favorite? I have never tasted it. Love when you drop by. Blessings to you.

  14. jess March 24, 2015 at 10:58 pm - Reply

    what fun information! we love lucky charms here and my daughter even eats them dry all of the time on the way to school if she runs out of time for breakfast. they are a staple and I know its because of the “marbits” lol
    thanks for sharing at Totally Terrific Tuesday
    I cant wait to see what you bring this week!

    • Latisha Barker March 25, 2015 at 5:35 am - Reply

      Hi Jess,

      Truth be told, I love those “marbits,” brings out the kid in me.

  15. Michelle March 11, 2016 at 9:32 pm - Reply

    Just bought the St. Patrick’s Day ones today from Target to make a trail mix for my class this week.Never saw those before. Cute post.

  16. PERMANENT RECORD | dan4kent April 17, 2016 at 2:23 pm - Reply

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  17. taylor October 18, 2016 at 5:52 am - Reply


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